Cookie Policy

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit our website. They help us provide you with a better experience by remembering your preferences and understanding how you use our site.

This Cookie Policy explains what cookies are, how we use them on the Race Genie Ace website (race-genieace.com), and your choices regarding their use.

2. Types of Cookies We Use

2.1 Necessary Cookies

These cookies are essential for the website to function properly and cannot be disabled. They include:

• Cookie Consent Cookies: Remember your cookie preferences and consent choices
• Security Cookies: Help protect against fraud and maintain website security
• Load Balancing Cookies: Ensure website performance and availability
• Session Cookies: Maintain your session during your visit

2.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously:

• Pages visited and time spent on each page
• How visitors navigate through our site
• Technical information about devices and browsers
• Error messages and website performance data

You can opt-out of analytics cookies through our cookie consent manager without affecting website functionality.

2.3 Marketing Cookies

These cookies are used to deliver relevant advertisements and track advertising effectiveness:

• Track visits across websites to build advertising profiles
• Deliver targeted advertisements based on interests
• Measure effectiveness of advertising campaigns
• Limit the number of times you see specific advertisements

You can opt-out of marketing cookies at any time through our cookie consent manager.

3. How We Use Cookies

3.1 Website Functionality

We use cookies to:

• Remember your cookie preferences and consent choices
• Maintain security and prevent fraud
• Keep you logged in to any account areas
• Remember form data you've entered
• Provide consistent website performance

3.2 Website Improvement

Analytics cookies help us:

• Understand which content is most valuable to visitors
• Identify and fix website problems
• Optimize website speed and performance
• Improve navigation and user experience
• Test new features and improvements

3.3 Personalized Experience

With your consent, we use cookies to:

• Show relevant content based on your interests
• Provide location-specific information (e.g., state-based tax advice)
• Remember your communication preferences
• Customize your experience based on previous visits

4. Third-Party Cookies

Some cookies on our website are set by third-party services we use:

4.1 Analytics Services

We may use analytics services like Google Analytics to understand website usage. These services may set their own cookies subject to their privacy policies.

4.2 Social Media

Our social media links may set cookies from platforms like Facebook, Twitter, LinkedIn, and YouTube when you interact with them.

4.3 Email Marketing

Our newsletter and email communications may include tracking cookies to measure engagement and improve our content.

4.4 Content Delivery

We may use content delivery networks (CDNs) that set performance-related cookies to optimize website loading speed.

5. Your Cookie Choices

5.1 Cookie Consent Manager

You can manage your cookie preferences through our cookie consent banner and settings panel:

• Accept All: Allow all cookie types for the best experience
• Necessary Only: Only allow essential cookies required for website function
• Customize: Choose specific cookie categories to allow or block

You can change your preferences at any time by clicking the cookie settings link in our website footer.

5.2 Browser Settings

You can also control cookies through your browser settings:

• Block all cookies: Prevent all websites from setting cookies
• Block third-party cookies: Allow only first-party cookies
• Delete existing cookies: Remove cookies already stored on your device
• Receive notifications: Get alerts when websites want to set cookies

5.3 Browser-Specific Instructions

6. Impact of Blocking Cookies

6.1 Essential Functionality

Blocking necessary cookies may result in:

• Loss of website functionality
• Inability to remember your preferences
• Need to re-accept cookie notices on each visit
• Potential security vulnerabilities

6.2 Analytics and Marketing

Blocking analytics and marketing cookies will:

• Not affect core website functionality
• Limit our ability to improve the website
• Reduce personalization of content and advertisements
• May result in less relevant marketing communications

7. Cookie Security and Privacy

7.1 Data Protection

We implement appropriate security measures for cookie data:

• Encryption of sensitive cookie information
• Secure transmission protocols (HTTPS)
• Regular security assessments and updates
• Access controls for cookie data

7.2 Data Minimization

We follow data minimization principles:

• Collect only necessary cookie data
• Set appropriate expiration dates
• Regularly review and delete outdated cookies
• Limit third-party cookie access

8. Mobile Applications

If we develop mobile applications in the future, they may use similar tracking technologies:

• Mobile device identifiers
• App usage analytics
• Push notification preferences
• Location services (with explicit consent)

Any mobile app tracking will be subject to separate privacy policies and consent mechanisms.

9. International Data Transfers

Some cookies may involve international data transfers:

• Third-party services may be based outside Australia
• We ensure appropriate safeguards for international transfers
• Transfers comply with Australian Privacy Law requirements
• You can opt-out of cookies that involve international transfers

10. Changes to This Cookie Policy

We may update this Cookie Policy when:

• We implement new website features
• We add new third-party services
• Cookie technologies change
• Legal requirements are updated

We will notify you of significant changes through:

• Updated cookie consent banners
• Website notifications
• Email notifications to subscribers
• Updates to this policy page

11. Contact Information

For questions about our use of cookies or this Cookie Policy:

12. Additional Resources

For more information about cookies and online privacy:

• Australian Privacy Principles: Office of the Australian Information Commissioner
• About Cookies: All About Cookies
• Browser Help: Consult your browser's help documentation for cookie management
• Industry Guidelines: Australian Communications and Media Authority